Deliverability

Soft Bounce

A temporary email delivery failure that may succeed on retry.

A soft bounce occurs when an email is temporarily undeliverable. Common causes include:

- Full mailbox: The recipient's inbox has reached its storage limit

  • Server downtime: The recipient's mail server is temporarily unavailable
  • Message too large: The email exceeds the server's size limit
  • Rate limiting: The sending server has been temporarily throttled
  • Greylisting: The server delays first-time senders as a spam prevention measure

Most email service providers will automatically retry soft bounces 3-5 times over 24-72 hours. If an email continues to soft bounce after multiple attempts, it should be treated as a hard bounce and removed from your list.

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